For SaaS & Product Teams

How we help you plan, launch, and scale with confidence.

📍 1. Foundation & Positioning

Start smart — build clarity before momentum.

• [ ] Define target user personas
• [ ] Nail your value proposition (aligned to core user pains)
• [ ] Identify competitors and articulate your differentiation
• [ ] Set clear launch goals (e.g., signups, demo requests, revenue)

🧰 2. Offer & Messaging Toolkit

Turn your product into a compelling offer.

• [ ] Build a strong offer stack (tiers, bonuses, time-limited hooks)
• [ ] Develop core messaging pillars + objection-handling statements
• [ ] Write copy for landing page, emails, and ad creatives
• [ ] Align your team with a 1-page internal messaging brief

📡 3. Channels & Strategy

Go where your early adopters live.

• [ ] Select 2–3 high-leverage launch channels (LinkedIn, email, paid, communities)
• [ ] Map your content cadence: pre-launch, launch, post-launch
• [ ] Choose quick-win tactics (referral campaign, influencer DM, cold outreach)
• [ ] Set up analytics: GA4, UTMs, CRM tracking, feedback forms